Image via Flickr Joi Ito

Twitter CEO Dick Costolo has Tweeted more than 5,000 times, but there’s was something unique about his Jan. 23 Tweet. Costolo used the Tweet to show fellow users how to make steak tartare, but that’s not the newsworthy part. Costolo embedded the video made with Vine—a video-sharing startup Twitter purchased in October.

Steak tartare in six seconds. http://t.co/po3sLav0 via @dhof

— dick costolo (@dickc) January 23, 2013

According to the Financial Review, Twitter may soon use the acquisition to Tweet videos the same way they currently embed Instagram-style photos into Tweets. Sources familiar with the service say Vine will offer six-second videos that can be integrated into Tweets.

A video-sharing service tied directly to Twitter would compete with Instagram, which Facebook purchased in April. Although Twitter was once integrated with Instagram, both parties changed their software to end their affiliation several months ago. Since then, Twitter has begun offering its own image filter options that allow photos to be integrated into Tweets.

Samantha Lile

Samantha Lile is a 2002 Missouri State University graduate of journalism and mass media. She has served as a reporter and editor for various newspapers throughout her journalism career. She made the leap into writing full-time after working for a major financial institution since 2000.

Because of her banking background, Samantha is knowledgeable in finance reporting, but is also strong in commentaries, personal profiles, youth studies, horticulture, history and entertainment-related works.

Samantha lives in Ozark, Mo. with her husband of nine years, four dogs and two cats.

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