As if we haven’t laughed out asses off enough at Kmart’s recent ad campaign, in which the retailer plays on the phrases “ship my pants” and “big gas savings,” TheGunfordmay has responded with a parody of the campaign, “Kmart Knickers.”

Don’t get the joke? Watch as actors playing Kmart customers ask about buying and shipping knickers. Work knickers, lazy knickers and dancing knickers are all featured, but the joke really takes off when the token black guy responds, “Knickers, please.”

As if the parody hadn’t already stooped low enough, it ends with a K-Mart associate promising knickers can be shipped anywhere in the world, “by boat.”

Oh yes, they did just go there.

Samantha Lile

Samantha Lile is a 2002 Missouri State University graduate of journalism and mass media. She has served as a reporter and editor for various newspapers throughout her journalism career. She made the leap into writing full-time after working for a major financial institution since 2000.

Because of her banking background, Samantha is knowledgeable in finance reporting, but is also strong in commentaries, personal profiles, youth studies, horticulture, history and entertainment-related works.

Samantha lives in Ozark, Mo. with her husband of nine years, four dogs and two cats.

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